Category: Prospecting

Getting-Prospects-and-Clients-to-Believe-You-featuredimage

03

Dec2018
How can “pausing” make you more believable? And why does believing in what your selling, make you more believable? And what should you do when you don’t believe in what your saying or selling? Think this might be an important sales learning topic? Listen, learn and discuss.
December 3, 2018Chris Lytle
Teaching-is-Selling-Too-featuredimage

19

Nov2018

Teaching is Selling Too

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Are you bringing new insights to your prospect or customers? Or are you telling them what’s already on your website and in your product literature? You want to be the salesperson that makes the customer think, “You know, this person really knows what they’re talking about.” Now you’re selling.
November 19, 2018Chris Lytle
Eradicate-Neediness-to-Sell-the-Toughest-Customers-featuredimage

17

Sep2018

Three Fs of Objection Handling

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Sometimes prospects object just to see whether or not you believe in what you’re selling. You don’t have to “overcome” every objection. But you do need to have a strategy for handling them. I recommend using the third “f” in this short video.
September 17, 2018Chris Lytle
Blueprint-for-a-Great-Voicemail-featuredimage1

16

Jul2018
I’m a sales trainer. But I own the business. So salespeople are selling to me. One particular salesperson left a voicemail that was so good, I transcribed it and broke it down so you can use it as a blueprint for your next voicemail.
July 16, 2018Chris Lytle
Do-Your-Prospects-Remember-Your-Approach-featuredimage

16

Apr2018
This is a story about a salesperson who broke my preoccupation with catching a plane and sit down and get a shoeshine. It contains some important lessons for all salespeople who are meeting with crazy busy prospects and customers.
April 16, 2018Chris Lytle
Teach-Your-Prospects-Something-First-featuredimage

26

Mar2018
Is it true that teaching is the new pitching? That seems to be the trend. Are your salespeople able to add value to a prospect’s business with what they know and not just what they sell? It could be an important competitive advantage. There’s a very powerful one-liner about the ... Read More
March 26, 2018Chris Lytle
The-Prospecting-Imperative-featuredimage

05

Feb2018

The Prospecting Imperative

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It is now possible to spend all day “selling” without really talking to a prospect. But is it a good idea? Jeb Blount, author of Fanatical Prospecting thinks we need to dial the phone and interrupt some prospects for their own good. I’ll also share his “30-Day Rule” with you ... Read More
February 5, 2018Chris Lytle
Rethinking-Rejection-featuredimage

18

Dec2017

Rethinking Rejection

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Selling is a contact sport. Are you and your salespeople getting roughed up enough? Maybe you all need a few more “noes” in order to get some very profitable “yesses.”
December 18, 2017Chris Lytle
The-First-Rule-of-Selling-featuredimage

13

Nov2017

The First Rule of Selling

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I once told a tough prospect that he should get me to like him. “We do our best work for people we like,” I said. It took him aback, but we developed a much better working relationship soon after I said it. Turns out I was onto something important as ... Read More
November 13, 2017Chris Lytle
Tell-Dont-Ask-Prospects-This-featuredimage

25

Sep2017

Tell, Don’t Ask Prospects This

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If you want to be seen as a typical salesperson, ask your prospects, “What keeps you up at night?” It’s not a good opening gambit. Find out a much better way to approach new prospects. And don’t forget to download my “Trouble Talk Template.” It may come in handy.
September 25, 2017Chris Lytle